Top 5 Types of Packaging for Frozen Foods

Will Kreznick

Are you a frozen food manufacturer looking for the packaging that best suits your product line? When you seek frozen food packaging, you want options that give the contents protection, transit and storage flexibility, ease of use, consumer convenience, and marketing power. Check out the following five types of packaging […]

Are you a frozen food manufacturer looking for the packaging that best suits your product line? When you seek frozen food packaging, you want options that give the contents protection, transit and storage flexibility, ease of use, consumer convenience, and marketing power. Check out the following five types of packaging that can boost your sales and business.

1. Protective Packaging

Today’s packaging materials do a great job of protecting products from dehydration, oxidation and other conditions that can cause issues like freezer burn. Mylar bags, for example, are strong and durable, providing premium protection from outside elements. High-barrier films are vital to preventing odors from leaving and moisture from entering the packaging.
 
If sustainability is important to your company, choose earth-conscious, recyclable materials like fully recyclable polyethylene films and 100 percent recyclable zippers and seals. Going green with packaging has never been easier. 

2. Resealable Lay Flat Pouches

Resealable lay-flat pouches are a popular choice with manufacturers of frozen products such as berries, peas, fish fillets, French fries and more. In many cases, this is due to their high product-to-package ratio. The lay-flat style is also ideal for transportation and freezer storage and display. Cold and press-to-close seals keep moisture in and oxygen out. If you’re looking to keep contents out of kids’ hands, opt for child-resistant seals.

3. Puncture- and Tear-Resistant Packaging

Ripped packaging, escaping contents and messy cleanups are a turn-off for consumers. When in transit or out for display, your frozen food products’ packaging runs the risk of damage. With puncture- and tear-resistant packaging you can rest easy. Also, its durability protects consumers from packaging damage and spillage as they select, purchase, transport and store your products.

4. Stand Up Pouches for Frozen Food Products

Stand-up pouches are easy to spot, select, handle and read. Their lightweight natures and easy-to-read frontages make them ideal for a variety of frozen food products. When paired with durable materials, high-quality films and cutting-edge print technology, they make even more of an impression with consumers. Like lay-flat pouches, they provide a higher product-to-package ratio than other packaging options.

5. Digitally Printed Packaging

Digitally printed packaging lets you enhance your frozen food products with compelling images, nutritional facts, company information, slogans and taglines, QR codes, and more. QR code packaging
is powerful. It gives your consumers the chance to learn all kinds of information about your popsicles, green beans or gluten-free bread at every stage of their purchasing process.
 
Digital printing also allows you to highlight areas of your packaging with spot embellishments like brightly colored accents or fonts and types. It also allows you to incorporate clouded or transparent windows in your packaging so that consumers can evaluate your product without opening the bag or pouch.
 

If these top 5 types appeal to you and your frozen food packaging needs, browse flexible packaging manufacturers for today’s high-technology products. To get an idea of what’s possible, pay special attention to the packaging you see in your local supermarket frozen food aisles. 

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